Bright Education website
My Role : User Experience Designer
Challenge :
Available school finder websites only serves as directory of school, without further purposes to apply/ submit interests
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Solution :
​Design a Bright education website to be user friendly by providing clear navigation and offering a intuitive design
Target Audience :
15-46 years old
Research
Pain points
Persona
Alana is a mother of two who needs intuitive school finder and search filters because she wants the best school for her children stress-free.
User Journey Map
I created a user journey map of Alana’s experience using the site to help identify possible pain points and improvement opportunities.
Sitemap
Wireframe
User testing results
These were the main findings uncovered by the usability study:
Mockup and high fidelity prototypes
I included considerations for additional screen sizes in my mockups based on my earlier wireframes. Because users browse from a variety of devices, I felt it was important to optimize the browsing experience for a range of device sizes, such as mobile and tablet so users have the smoothest experience possible.
My hi-fi prototype followed the same user flow as the lo-fi prototype, and included the design changes made after the usability study.
Conclusions
Next steps
